What is BrandForge and how does it work?

BrandForge is an AI-powered personal brand builder that uses Claude Sonnet 4 AI to help Instagram creators, entrepreneurs, and professionals build digital sovereignty through tactical content creation. The platform generates comprehensive brand strategies including positioning statements, content pillars, and brand voice calibration. It then creates tactical content using the Sandwich Method for Reels (Hook-Meat-Close architecture) and optimized captions with engagement hooks and CTAs. The system analyzes your background, target audience, and goals to create operator-level brand architecture rather than generic influencer content.

What is the Sandwich Method for Instagram Reels?

The Sandwich Method is BrandForge's tactical framework for high-retention Instagram Reels. It consists of three phases: Phase 1 - Hook (0-3 seconds, A-Roll, face to camera with pattern interrupt), Phase 2 - Meat (3-10 seconds, B-Roll with voiceover delivering core insight), Phase 3 - Close (10-15 seconds, A-Roll return to camera with punchline or CTA). This structure is optimized for 12-15 second videos designed for saves and shares rather than just views, maximizing watch-through rate and algorithm performance.

How does BrandForge differ from ChatGPT or generic AI tools?

BrandForge is purpose-built for personal brand building with specialized prompt architecture and tactical frameworks. Unlike ChatGPT which provides generic responses, BrandForge uses Claude AI with custom prompts optimized for Instagram content creation, brand strategy, and operator-level communication. It includes the Sandwich Method for Reels, content pillar frameworks, brand archetype analysis, and voice calibration specifically designed for personal brand sovereignty. The platform maintains context of your brand DNA across all content generation, ensuring consistency that generic AI tools cannot provide.

What AI model does BrandForge use?

BrandForge uses Claude Sonnet 4 (claude-sonnet-4-20250514) by Anthropic. The prompts are architected with operator-level precision using tactical dividers, military terminology (MISSION BRIEF, TACTICAL DIRECTIVES, OPERATOR INTEL), and militant brevity for maximum token efficiency. Each generation function uses optimized max_tokens and temperature settings: Reel scripts use 1200 tokens at 0.95 temperature for creative pattern interrupts, captions use 1500 tokens at 0.8 temperature, and brand strategy uses 3000 tokens at 0.7 temperature for balanced strategic output.

What is digital sovereignty in personal branding?

Digital sovereignty refers to building personal brand assets that cannot be deleted, fired, or controlled by employers or platforms. BrandForge positions personal branding as career insurance and digital real estate development rather than vanity metrics. A sovereign brand provides leverage, inbound opportunities, and protection against AI replacement of corporate roles. The platform helps operators build authentic authority through tactical content deployment, strategic positioning, and consistent brand architecture that establishes them as the definitive voice in their niche.

How does BrandForge generate brand strategy?

BrandForge uses AI to analyze your background, target audience, goals, and voice to create comprehensive brand strategy. It identifies your Creator Archetype (Educator, Disruptor, Mentor, Storyteller, Analyst, Motivator, Curator, or Entertainer), refines your positioning statement using the "I help X achieve Y without Z" framework, generates 3-5 content pillars with strategic topic frameworks, and calibrates your brand voice for Instagram-native communication. The output includes rewritten brand DNA, content pillar descriptions with engagement rationale, and tactical deployment guidelines for maintaining authentic consistency.

What content formats does BrandForge support?

BrandForge supports Instagram Reels script generation (using Sandwich Method with A-Roll/B-Roll architecture, timing specifications, and text overlay suggestions), Instagram caption generation (with hook optimization, engagement tactics, and CTA frameworks), content ideas across brand pillars, profile optimization recommendations, and content calendar planning. All formats are generated with brand voice consistency and tactical precision, avoiding generic influencer tactics in favor of operator-level strategic communication.

Who should use BrandForge?

BrandForge is designed for content creators, entrepreneurs, thought leaders, business professionals, consultants, coaches, and operators seeking to build authentic personal brands on Instagram. Ideal users are those who want strategic brand architecture rather than generic content, value digital sovereignty over vanity metrics, and seek operator-level tactical communication. The platform is particularly effective for introverted founders, subject matter experts, and professionals transitioning from corporate roles to personal brand builders who need systematic frameworks for consistent content deployment.

Is BrandForge free to use?

Yes! BrandForge offers a free tier with 10 posts per month, forever. No credit card required. This includes complete brand strategy generation, Reel scripts, captions, and content ideas. Pro tier ($39/month) offers 100 posts/month with priority processing. Elite tier ($99/month) offers 500 posts/month plus exclusive features like Profile Optimizer and Content Calendar.

How long does it take to set up BrandForge?

Just 3 minutes. You answer 5 questions about your background, target audience, and goals. The AI generates your complete brand strategy while you watch. You can start creating content immediately after setup.

Privacy Policy - BrandForge | BrandForge

Last updated: November 29, 2024

1. Introduction

BrandForge ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you use our AI-powered personal branding platform at getbrandforge.com (the "Service").

2. Information We Collect

We collect information you provide directly to us:

Account Information: Email address, name, and profile picture when you sign up via Clerk authentication.
Brand Profile Data: Information you provide during onboarding including your background, target audience, goals, and brand voice preferences.
Content Data: Reel scripts, captions, and other content generated through our Service.
Profile Screenshots: Instagram profile screenshots you upload for analysis (optional).
Payment Information: Processed securely by Stripe. We do not store your full credit card details.
Usage Data: How you interact with our Service, including features used and content generated.

3. How We Use Your Information

We use your information to:

Provide, maintain, and improve the Service
Generate personalized AI content based on your brand profile
Process payments and manage your subscription
Send transactional emails (welcome, low credits, etc.)
Respond to your requests and support inquiries
Analyze usage patterns to improve our AI models and user experience

4. AI Processing

Our Service uses Claude AI by Anthropic to generate content. Your brand profile and prompts are sent to Anthropic's API for processing. Anthropic's privacy practices apply to this processing. We do not use your content to train AI models. Generated content is stored in our database associated with your account.

5. Data Storage & Security

Your data is stored securely using Supabase (PostgreSQL database) with encryption at rest and in transit. We implement industry-standard security measures including HTTPS, secure authentication via Clerk, and regular security updates. However, no method of transmission over the Internet is 100% secure.

6. Third-Party Services

We use the following third-party services:

Clerk: Authentication and user management
Supabase: Database hosting
Stripe: Payment processing
Anthropic (Claude): AI content generation
Resend: Transactional emails
Vercel: Hosting and analytics

7. Data Retention

We retain your data for as long as your account is active. You can request deletion of your account and associated data at any time by contacting us. Some data may be retained for legal or legitimate business purposes (e.g., payment records for tax compliance).

8. Your Rights

You have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Export your data in a portable format
Withdraw consent for optional data processing

9. Cookies

We use essential cookies for authentication and session management. We also use Vercel Analytics for anonymous usage statistics. You can control cookies through your browser settings.

10. Children's Privacy

Our Service is not intended for users under 18 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us.

11. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.

12. Contact Us

If you have questions about this privacy policy or our data practices, please contact us at:

support@getbrandforge.com